Facebook lures gamers with in-app tipping for livestreams


Facebook is making a casting call for online gamers and incentivizing them to join via programs like in-game tipping, as the tech giant looks to compete with Amazon’s Twitch and Google’s YouTube. 

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On Friday, Facebook officially announced its “gaming creator pilot program” with a blog post on new features and an application form. Creators already in the program promoted it via a video montage: 

“There’s a lot of work to be done, but we’re committed to building the fundamental architecture that gaming creators need to be successful,” Facebook’s blog post reads. “Most of all, with each new feature we add for gaming video, we’re committed to building it alongside our creators hand-in-hand.” Read more…

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